About Baba Me

Welcome to Baba Me! Thank you for caring so much about our business that you want to learn all about us & how we started! Our story is one that I am very proud of. My name is Maebh and I am a proud Mom of four children.

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I am a proud wife to my wonderful husband Pete, who has put up with my many notions over the years always with a smile on his face, well at least that’s the way I’ve seen it!

It always seems odd to write down how Baba Me grew to what it is today as the journey to here began over 25 years ago. That is when slings and baby carriers first entered my world. Cloth nappies came a little later, but they first arrived in my family 20 years ago! We distributed bumGenius nappies across Europe and helped thousands of families use cloth diapers.

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Washing, hassle, extra hassle and more hassle were all the things that sprung to mind before I actually held a cloth nappy in my hand, washed it, folded it and realised that these things really weren’t any hassle at all. I figured if I could handle using cloth nappies, than anyone could! 

Our children have always been at the forefront of everything we do, and driven many of our decisions. They are as much a part of Baba me as I am and have been our product testers for everything!

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I started selling cloth nappies at local farmers markets in Ireland 5 years later when I was pregnant with my third baby. It was April 2003 when I opened a little shop called The Natural Baby Resource at that same farmers where I first went on a cold Irish day with a bag full of cloth nappies. I had a small amount of baby carriers and slings.

I had a huge amount of passion as I believed in everything that I was selling so much. I got such a positive reaction that in October of that year The Natural Baby Resource became an online store! We had a lovely range of baby carriers, cloth nappies, traditional wooden toys & a range of natural parenting and eco home items.

Fast forward a little bit to a name change to the now much loved Baba Me, and since 2009 we have been selling environmentally conscious and family friendly products to Ireland, the UK and quite often much further away!

We opened our first bricks and mortar shop in 2009. In 2016 after much planning, decision making and hours of thought we opened a huge new shop. Previously people had come to visit us but I always felt we had more of a warehouse feel than a shop feel.

Not anymore! Our new shop is jam packed from floor to ceiling with Wooden Toys, Cloth Nappies, Baby Carriers, Reusable products for Moms & Home plus some Stainless Steel Kitchenware!

I like to be an expert in everything I do. I am a Certified Babywearing Consultant with Trageschule UK, I am a Baby Carrying consultant with Slingababy and in 2016 I set up Baby Carrier Training with two of my friends providing our own training and peer supporter courses to Moms and Dads to better help others.

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When you shop at Baba Me, you can have confidence knowing we really do know our stuff. 10 of my staff have also completed training and are now fully trained Baby Wearing Consultants. I think it’s important for everyone to be confident when someone comes into our shop needing advice. We even launched our own range of baby wraps, Danu Slings, woven here in Ireland.

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